A way of preventing selfishness – which is assumed to be identical as being self-centered, which is translated as egotism. Let's have a scenario. Look at the practice of putting others before you. Say, there are 3 of us - and presume we're all 'good' people, and no one is 'selfish' at all. I will look after person A put him before me in all circumstances. A is also a 'good' person, not 'selfish' either. He puts person B before himself.
– the psychological entity within is made up of the very things that we are talking about: this morality; this whole system of value judgments. Feelings of guilt, for example. Guilt is part of the social identity; Take guilt away and it is as if an arm has dropped off the identity. Take away compassion and the other arm drops off.